HOMEGROWN AND PROUD OF IT!

HOMEGROWN AND PROUD OF IT!

New Arrivals We Think You'll Love

  • 2023 Subaru Outback Limited XT SUV
    2023 Subaru Outback Limit…
    • $40,920

    Quick Specs

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  • 2023 Subaru Outback Wilderness SUV
    2023 Subaru Outback Wilde…
    • $40,685

    Quick Specs

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  • 2023 Subaru Outback Premium SUV
    2023 Subaru Outback Premi…
    • $32,490

    Quick Specs

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  • 2023 Subaru Impreza Premium 5-door
    2023 Subaru Impreza Premi…
    • $24,923

    Quick Specs

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  • 2022 Subaru Ascent Premium 7-Passenger SUV
    2022 Subaru Ascent Premiu…
    • $38,385

    Quick Specs

    View Details

What Our Recent Customers Say

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Daris King

google
3 days ago

I had the best experience here. They are miles ahead of other dealerships in every aspect of customer service. I purchased a new vehicle and every person I worked with was helpful and informative....

Rachel Proffitt

google
4 days ago

One of the few non-Machens places in town. Service is great and buying experience is excellent!

Matt Uhrig

google
2 weeks ago

Service department is really good and the reason I came back to Subaru when I was looking at new vehicles last summer.

Jackie Webb

google
3 weeks ago

Love their thoroughness. They explain everything in detail.

Jenna March

google
4 weeks ago

The service department staff is always so friendly and helpful. We purchased our Subaru Outback Wilderness here in 2021 and we were very pleased with the amazing sales associates and their willingness...

Janis Vanmeter

google
1 month ago

Dealership is highly tuned to customer service. So glad I found Subaru and University Subaru!

Cassidy Noble

google
1 month ago

Tony is the nicest man in Columbia. We were stranded while traveling from Iowa to Branson. Tony and his crew shuttled us to and from Enterprise rental, he helped shuttle us to our hotel when that...

Greg Cecil

google
2 months ago

We discovered that the battery in our Outback was dead. So, Michelle contacted University Subaru and asked if we could get a battery on short notice. They said yes and the battery was installed...

Jethro F

google
2 months ago

This is THE no hassle, low stress place to buy your next Subaru! Two of the three new Subarus I've bought came from here, and I am sure the next one will too. I refer all my friends and family to the...

Jim Eggemeyer

google
2 months ago

Oil change doesn't require an appointment so when I knew they were not very busy I went right over. They also rotated my tires while I waited. Out the door in about an hour.

Stephanie Shoop

google
3 months ago

Ben and JR are awesome! Very accommodating to my needs!

Ruth Shaw

google
4 months ago

They were helpful, asked for transmission service with no upsell. Disabled, and bill was less than expected.

Welcome to University Subaru

 

University Subaru | New Subaru & Used Car Dealer in Columbia, MO

For a new 2022 or used Subaru car or SUV in Columbia, MO, visit University Subaru! We carry all the latest models, and our expert sales staff will help you find the perfect vehicle for your lifestyle.  University Subaru is one of the leading Subaru dealerships in the Jefferson City, Fulton, and Boonville, MO, areas, offering excellent customer service, a friendly environment, attractive auto financing options, and great cars! Pick up the phone and call or stop in and say 'Hi' and see our inventory!

At University Subaru, you can choose from all the new 2022 Subaru Cars in Columbia, MO including the Ascent, Outback, Legacy, Forester, Impreza, WRX, BRZ, and Crosstrek and more. At our Subaru dealership we strive to bring you low prices and reliable new and used cars.

For quality used cars, trucks, and SUVs in Columbia MO, visit our dealership located at 1200 I-70 Dr SW. We have a large inventory of pre-owned cars, trucks, SUVs and mini-vans to select from. At University Subaru we pride ourselves in the quality that we offer on all of our used cars, which makes us a major destination for used vehicles around Columbia, MO. Come see us today and we'll help you drive away in your dream vehicle!

New Subaru, Used Cars, Car Loans, Subaru Service & Car Parts in Columbia, MO, near Jefferson City, Fulton, & Boonville, MO

Looking for a Subaru financing such as a car loan or Subaru lease? Come speak to the experts at University Subaru. By working with lenders and understanding your needs, we can create customized loan and lease programs suited to your situation. Our finance department can adjust variables to make sure your loan will fit your lifestyle. The term can be extended to lower monthly payments, or you can pay a little more to shorten the duration of your loan. Call us or stop by to speak to a financial representative.

Professional auto repair & Subaru service is nearby with trained mechanics you can trust at University Subaru. Let our technicians diagnose your car the first time with our expert for auto service and repair your car quickly with an extensive car parts & accessories to get you back on the road quickly.

Thank you for considering University Subaru. If you would like more information on our Subaru cars, stop by our dealership at 1200 I-70 Dr SW. If you need directions to our Subaru dealership, click here. We are always available by phone during normal business hours so give us a call today.


Learn More About The New Subaru Lineup in Columbia MO

* Although every reasonable effort has been made to ensure the accuracy of the information contained on this site, absolute accuracy cannot be guaranteed. This site, and all information and materials appearing on it, are presented to the user "as is" without warranty of any kind, either express or implied, including but not limited to the implied warranties of merchantability, fitness for a particular purpose, title or non-infringement. All vehicles are subject to prior sale. Price does not include applicable tax, title, and license. Not responsible for typographical errors.