
What is the Subaru Love Promise?
Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.
How is Subaru of Columbia dedicated locally to the Love Promise?
Subaru of Columbia is committed to working with our local partners to enhance the betterment of those less fortunate. Through our partnership with Subaru of America we work hand in hand to assist those in need, from those suffering with disease, to those who are homeless, to working to help educating our youth, to finding homes for those animals who are living a life in shelters. It is our goal to help our environment, our youth, our furry friends and those who are in need of food, medicine or just a hug.
Central Missouri Humane Society, Second Chance Animal Shelter of Mid-Missouripf eleter
Arbor Day Foundation
New Franklin Middle Schools
Central and Northeast Missouri Food Bank, Coyote Hills Home for Boys and Girls , Local Meals on Wheels
Ellis Fischel Cancer Research Hospital, Host Bi-Annual Red Cross Blood Drive

Did Subaru of Columbia go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.
Love Promise Stories from Subaru of Columbia
Subaru and Subaru of Columbia believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Subaru of Columbia Loves Learning - Richard N
On August 12, 2025, Subaru of Columbia, traveled to Sturgeon Missouri to present them with the Subaru Loves Learning supplies. They were gracious upon receipt. The tools will be used in their Stem shop to help students learn to work with hands and their minds. The video should capture it all.
Subaru of Columbia Loves to Care - Richard N
On June 24, 2025, Subaru of Columbia was honored and proud to present 150 blankets along with letters of inspiration to Ellis Fischel Cancer Center in Columbia Missouri. The presentation was part of the Subaru Love Promise initiative in being more than just an automobile dealer. In the photos are General Manager Richard Nixon and Love Promise Coordinator, April Nixon, along with staff from the Cancer Center.
Subaru Loves to Care - David W
On June 24, 2025, Subaru of Columbia kindly delivered 80 blankets and 30 care kits to the University of Missouri Health Care's Ellis Fischel Cancer Center as part of the Subaru Loves To Care partnership with The Leukemia & Lymphoma Society (LLS). These comforting gifts were accompanied by personalized messages of hope written by the customers and staff at Subaru of Columbia. University of Missouri Health Care's Ellis Fischel Cancer Center staff were so grateful to receive these gifts, and they look forward to distributing them to their patients. Thank you to everyone at Subaru of Columbia and University of Missouri Health Care's Ellis Fischel Cancer Center for their incredible support of the LLS mission to cure blood cancers and improve the quality of life of patients and their families.
Subaru of Columbia Teams Up to Support Local Community - Shellee B
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Columbia, this is a harsh reality. Helping others strengthens communities, which is why Subaru of Columbia is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Subaru of Columbia have helped nearly 900,000 children and adults in urgent need. On 01/13/2025, Subaru of Columbia donated 204 shoes/socks to Coyote Hill Foster Care Ministries. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Subaru of Columbia Sharing the Love - Richard N
Recently, Subaru of Columbia, presented a check for $36,000 to the Mid Missouri Food Bank. These proceeds were a direct result to the Share the Love campaign, which ran from late November thru January 2, 2025. Subaru of America and Subaru of Columbia provided funds in the names of customer who purchased vehicles during this time frame. GSM Trey Warren and G.M. Richard Nixon presented the check to Lindsay Lopez, President and CEO of the Food Bank of Central and Northeast Missouri.
Subaru of Columbia Loves the Earth - Richard N
During March and April, Subaru of Columbia in association with Subaru of America, demonstrated their love of the earth by handing out over 100 trees to customers in the mid Missouri area. These saplings will help assure future investment in our environment and the Earth's wellbeing.
Subaru Loves Pets - Ann C
On December 7, 2024, Subaru of Columbia, in conjunction with Columbia Second Chance, hosted a pet adoption. Subaru of Columbia provided the adoption fees for 7 cats and 3 dogs. Kittens, cats, puppies and dogs found new loving homes. Subaru Loves Pets and we are happy to make new memories for many new familes.
Subaru Loves Pets - Ann C
During November 2024, Subaru of Columbia, was honored to make Pongo it's mascot until Pongo can find a forever home. Thank you to Columbia Second Chance, Pongo is up for adoption and Subaru of Columbia will cover Pongo's adoption fees once Pongo finds his forever home. Subaru loves pets and their owners and we are happy to make new memories for Pongo's new family.
Subaru Loves Pets - Ann C
In September 2024, Subaru of Columbia, in conjunction with Second Chance, sponsored a dog up for adoption from Second Chance. Subaru of Columbia proudly made Prince our mascot while awaiting adoption. Subaru of Columbia will cover the adoption fees for Prince once he is adopted. Subaru loves pets and their owners and we are happy to make new memories for Prince's new family.
Did Subaru of Columbia go above and beyond, provide exceptional service, or support causes that are important to you? We'd love to hear about it.
Â